Westeros

The 'A Song of Ice and Fire' Domain

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On HBO’s Branding and Marketing

Myles McNutt of Cultural Learnings, a commentator on the media and television critic, shares a thoughtful analysis of how HBO is marketing itself and Game of Thrones in light of last night’s Inside Game of Thrones explosion of fan joy.

It’s a thought provoking piece, providing a perspective that few regular viewers are likely to think about.

(And yes, we’re still screencapping. Not even half way through!)

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