According to a short piece in Variety, HBO’s Game of Thrones is likely to be HBO’s biggest seller in international markets! Citing that Boardwalk Empire, which was HBO’s best-selling series to international markets (with licenses sold to some 160 countries), the article notes:
Bidding wars broke out among European webs determined to licence the show… Schreger, said, “We knew we had a pair of hot properties in ‘Boardwalk Empire’ and ‘Game of Thrones,’ but buyers’ interest in ‘Thrones’ is phenomenal.”
The article goes on to note some new international market sales that have been eagerly awaited: TNT Serie will air the show in Germany, while Telenet will broadcast it in Belgium. Showtime in Australia is now fully confirmed, as well. The article adds that deals are in the works for Italian, Japanese, and Russian market sales.
We’ve updated our international air dates listing accordingly.