According to this very interesting article from The Bookseller, a U.K. publishing industry website, HarperCollins (of which GRRM’s UK publisher, Voyager, is an imprint) has hit a milestone with 1,000,000 copies of the A Song of Ice and Fire series available in the U.K. and 100,000 copies of A Dance with Dragons printed in ahead of the July 12 release date.
There’s some rather amazing statistics, including the fact that this last week has seen more copies of the novels sold than in all of 2010, and that that figure is 6,120% higher than in the same time period last year, and that sales this year to date are already up 1,660% over last year.
The Waterstone’sPiccadilly store will have a replica of the Iron Throne from HBO’s Game of Thrones on display from the 9th to the 14th as promotion for the release of the fifth novel begins.