An interesting viral marketing campaign from HBO for next year’s Game of Thrones has hit the web: Three-eyed Raven is a new site that allows users to sign up for Twitter or (in select countries) SMS notifications of “the sight”, short (and by short, we mean very short) teaser videos that provide a brief glimpse at the upcoming season. The first video—which you’ll receive a link to after signing up—features Arya and a hint of a location she’ll be spending a great deal of time at.
Doubtless more teasers will drop in the coming months.