The latest economic article in the Belfast Telegraph on the film and television industry in Northern Ireland reveals that HBO’s Game of Thrones is a definite boon to the economy, along with the other productions Northern Ireland Screen has brought to the region. Previously, NI Screen estimated that a single season of Game of Thrones would bring £20 million into the local economy.
Compare this figure to the total of the gain to the economy in the 2009-2010 year, in which the highlights were the pilot for Game of Thrones and the film Your Highness. Northern Ireland Screen’s £3.9 million investment in bringing productions to Northern Ireland is said to have returned approximately £22 million pounds, a 5.5:1 ratio. If the £20 million estimate holds out, Game of Thrones alone will nearly equal the economic impact of all 2009-2010 productions together.
One other figure from the article? It’s said that HBO’s network (including their foreign channels) will bring Game of Thrones to 35 million viewers worldwide. With broadcast rights still being sold to third party channels, that figure is doubtless going to be rather higher.